Since it is the personal encounters that make up our lives and especially our industry, the ITB 365 tour continues:
In cooperation with Visit Berlin, we cordially invite you to the BESTIVAL in Berlin on August 25 & 26, 2022.

What awaits you at BESTIVAL? – In one word: Berlin!
It is the FREEDOM that reigns in this city. It is the spirit of INNOVATION that is released by it and that brings us unique start-ups, great music as well as vegan restaurants.

ITB Berlin is official content partner of BESTIVAL Berlin and presents exciting future topics as well as exclusive industry insights from the hotel sector, live on stage:

Max Thinius, futurologist, with a speech on “The greatest future of travelling.”
The future changes around 80% of our everyday structures. We get more resonance with life again. And we have more possibilities to determine our own values and quality of life. What do algorithms, the metaverse, new currencies and other technologies have to do with this? And how, with whom and why will we travel in the future – and where?

Dr. Markus Heller: Data-driven destination and benchmark analyses
More than ever, the hotel industry in these weeks and months is characterized by uncertainty about changes on the supply side as well as about the booking behavior on the customer side. Using three major German hotel markets as examples, this presentation will show how uncertainty can be reduced with the help of suitable supply and demand data.

Would you like to be part of the Bestival? Find all information on the Bestival page or on under itb on the road.